Difference between revisions of "3 Marketing Contact"
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Latest revision as of 23:20, 18 December 2014
Overview
Marketing Contact
Marketing Contact - What is the basic concept of a Marketing Contact and the two key areas it links to?
A 'Marketing Contact' is an individual you have not contacted yet and must be viewed as a number in your phone directory. Only once you have made contact with that 'Marketing Contact' does that individual become a 'Prospect' and then ultimately a 'Customer'. Again the way in which we track this 'Marketing Contact' will be via the 'Leads' application.
